Brand New Awards (UnderConsideration)
UnderConsideration LLC (publisher of the Brand New blog) · Austin, Texas / Miami, Florida, USA
AG Process Grade
Grade A See the Award rubric →The Brand New Awards documented named, qualified judges, a multi-stage and demonstrably selective process (46 of 714 entries won in 2013, with top tiers left unawarded), and a self-critical, transparent organizer, but it charged entry fees whose specific amounts are no longer publicly retrievable, and the program itself was discontinued in 2014 due to declining entries and revenue.
Founded 2010 · UnderConsideration LLC (publisher of the Brand New blog) · HQ Austin, Texas / Miami, Florida, USA · Marketing, Advertising & PR · Entry undisclosed
The Brand New Awards was an annual identity-design competition run 2010-2014 by UnderConsideration, publisher of the Brand New blog, evaluated by a five-person panel of named designers and their invited corporate-client counterparts; the program was discontinued in 2014 after entry volume and revenue declined.
Profile data
| Organizer | UnderConsideration LLC (publisher of the Brand New blog) |
| Location | Austin, Texas / Miami, Florida, USA |
| Entry fee | Undisclosed |
| Cost to receive award | Undisclosed |
| Winner rate | Undisclosed |
| Selection authority | Juried |
| Data confidence | ● Fully documented |
| Official site | https://www.underconsideration.com/brandnewawards/judges.php(nofollow) |
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Industry Alternatives
Other awards in the same industry (Marketing, Advertising & PR), graded A or B -- real judging, disclosed criteria, and genuine selectivity.